商务英语初级阅读理解真题

　　面对英语考试，考生在备考过程中要尽可能地多去练习一些真题。下面是小编为大家整理的一篇商务英语初级阅读理解真题，希望对大家有所帮助。

商务英语初级阅读理解真题

　　一、商务英语初级阅读理解真题

　　推销产品 Presenting Your Product

　　Jennifer要带加拿大客户Bob Mckenzie先生和Andrea Lloyd小姐参观公司的新产品。他当然要借此机会大力推销这项新开发成功的商品。如何利用短短一两分钟的时间引出对方最大的兴趣，则得事先花费一番心思了!

　　英文正文

　　Mr. Mckenzie, Mr. Lloyd, let me take you to our showroom. I think you’ll be interested in seeing some of our latest innovations in microwave ovens.

　　This is Action’s pride and joy, the Kitchen Master. It’s only a prototype but it’s a prime example of our future line of smart products. We are all very excited about this oven. In trial runs, this product has performed very well.

　　Its main design feature, and key selling point, is the "Correct Cook" option, which uses a sensor to see if the dish has been properly cooked through and through. Basically, "Correct Cook" makes it virtually impossible to over or under cook food. You won’t find this feature in any other microwaves.

　　You must admit this type of feature will appeal to the many microwave users in the West. We at Action are convinced that smart products like the Kitchen Master are the wave of the future.

　　中文翻译

　　Mckenzie先生、Lloyd先生，让我带二位到我们的展示室参观。我想你们一定很想看看本公司最新型的微波炉。

　　这是‘大厨师’，本公司引以为傲的产品。您现在所看到的只是个初步的样品，但它代表我们未来智能型产品线的`主力。公司全体对这个微波炉都感到十分兴奋，在试用的时候，它表现得无懈可击。

　　这项产品设计上的主要特色和卖点，是在它的‘真会煮’装置;里面装有一个感应器，可探察食物究竟熟了没有。所以基本上，有了‘真会煮’设计后，就不可能有食物煮得太烂或半生不熟的机会发生;这项特点是其它微波炉所没有的。

　　两位得承认，这项特色对西方惯用微波炉的使用者，很具吸引力。Action公司也深信，像‘大厨师’这种智能型的产品，将会是未来的潮流趋势。

　　二、阅读理解技巧

　　1. 上下文句子间内容的内在联系：

　　例：So far, the national trends in costs for wages, salaries, and benefits have glossed over these concerns. The growth in labor costs continued to slow in the second quarter – a pattern that held true in all major regions. However, the slowdown in labor costs is due to solely to sharp cutbacks in what companies, mainly large corporations, are paying for benefits, which make up about a fourth of total compensation costs nationally. Because of slower growth in costs of health care, workers’ compensation, and state unemployment insurance, benefits grew only 2.6% during the past year, the lowest pace in record.

　　在这一段落中，作者用了五个cost。虽然每一句中的cost未必是前一句中同一词的简单重复，但都与labor cost 相吻合，使整个段落所表达的内容连贯地表述出来。第一句和第二句提出劳工费用问题，第三句提出原因，最后一句阐述了劳工费用增加所生产的后果，意思层层加深，彼此相衔接。

　　2. 替代

　　例：But since few have marked down their own prices in line with the metal’s fall, they will be able to recoup much of the differences. Not so the producers, whose income is directly related to the fluctuating daily price on the London Metal Exchange.

　　但由于迄今没有几家公司按照金属价格的下跌程度来降低其价格，他们将能够获得差价的大部分收益。但是生产商家却不是这样，他们的收入与伦敦金属交易所的每月浮动价格直接相关。

　　这里so代替了to recoup much of the difference.

　　3. 省略

　　例：The Japanese have their electronics, the Germans their engineering. But when it comes to command of global markets, the U.S. owns the service sector.

　　日本人占有电器市场，德国人占有工程市场。但谈及全球市场的占有量时，美国拥有服务市场。

　　第一句the Germans后面省略了have一词。

　　例：Meanwhile, pressure has been growing from the car companies. GM ships about 60% of its cars and trucks with Ryder, while Chrysler ships some 40%.

　　与此同时，汽车公司方面的压力在不断增大。通用公司60%的轿车和卡车由莱德公司拖运，而克莱斯勒公司也需该公司拖运其40%的车辆。

　　最后一句结尾some 40% 后面省略了of its cars and trucks.

　　4. 连接词

　　介词和副词常在句子和段落间起衔接作用，把句子和段落间的意思连贯地表述出来。西方经贸报刊中用于承上启下的连接词可表示对比，如：but, however, whereas等;表示原因，如：since, because, due to等;表示结果，如：with;表示目的，如：so that, in order to等;表示时间发展的先后顺序，如：first, second, next, then等，以及表示情况的内在联系，如：and, as well as, in the case等。

　　例：Still, August’s strong output gains don’t look sustainable.

　　First of all, current modest demand growth will not support any more increase that large. Second, now that manufacturers have worked to get their inventories lower, they will be cautious about adding goods in coming months.

　　而8月份强劲的生产量增长趋势不会持续下去。

　　首先，目前较小的需求增长不需要如此大的生产增长额。此外，既然生产企业已经设法去压低其库存量，所以他们对今后几个月增加生产一事持谨慎态度。

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